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AI Case Study

Sojern enhances employee engagement to achieve near 100% participation to gain actionable insights into employee performance and areas of improvement

Sojern, a performance marketing platform for travel companies, implemented Glint's AI-for-HR platform to increase employee engagement and response to surveys. Glint's platform analyses employee comments using natural language processing and also generates insights into different areas and enable analysis across different variables.


Professional Services

Consultancy And Business Services

Project Overview

"Sojern now sends out monthly pulses to gauge employee engagement and spot potential areas for improvement. With Glint’s innovative interface and frictionless user experience, survey participation rates immediately shot up to nearly 100 percent, garnering enthusiastic feedback from both employees and the executive suite. With Glint’s advanced analytics, company leadership was able to track how different demographics, locations and departments were engaging and compare the results in a variety of ways, while protecting confidentiality. Sojern now sends internal updates every quarter describing how the company is addressing employees’ desires and concerns."

From Glint, "Glint’s new Smart Alerts with Predictive Models leverages AI-for-HR™ technology to generate real-time alerts for employee populations that are at risk for increased attrition, decreased performance, or changes to other key performance indicators. This revolutionary capability can automatically monitor and find patterns across millions of data points from disparate sources of data, while making predictions about key business outcomes (such as turnover, performance, customer satisfaction, sales, quality, etc.). Glint’s proprietary machine learning not only learns and adapts to each organization and team’s unique formula for success, but also continually updates itself as new information flows into the system."

Reported Results

Glint claims:

* Almost 100% employee participation
* Advanced analytics provided the ability to drill down into specific areas and view results in a variety of ways



Human Resources

Employee Relations


"Sojern, the world’s leading performance marketing platform, has been helping travel brands more efficiently and meaningfully engage travelers and boost loyalty since 2007. Headquartered in San Francisco with key offices in Dubai, London, New York, Omaha and Singapore, the fast-growing company’s clients including American Airlines, Hertz, Hilton, and Microsoft."



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