AI Use Case

Automate media and brand content management and tagging

Automatically tag content for library and customers: using automated image and video recognition, along with text analysis automatically recognise, classify and tag content assets and media (e.g. find all images of the product. Or tag major activities in videos).

Function

Marketing

Creative And Brand

Benefits

Cost - Job automation,Data - Data mapping / labelling

Case Studies

Flipkart~Flipkart achieves 95% accuracy for classifying products based on images,Seenit~Seenit automates video content tagging and metadata creation for its clients using Google Cloud machine learning APIs,TMZ~TMZ generates more than 6.5m video views on Facebook by auto editing video contents to suit device screens or platforms using machine learning,Yelp~Yelp optimises visual interaction with users on its web page using deep learning to auto identify cover pictures as well as classify photos from the millions of pictures uploaded by users,Rocket Fuel~Rocket Fuel uses NLP to protect brand reputation when determining online ad placement

Industry

Data Sets

Text,Images,Audio,Video,Structured / Semi-structured

AI Technologies

Machine Learning (ML),ML Task - Prediction - Annotation,Product Type - Natural Language Processing (NLP),Traditional AI,ML Task - Prediction - Data Translation/Transformation

Potential Vendors

Google Cloud,Wibbitz