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AI Use Case

Identify and categorise known customers when they enter physical retail site to ensure prioritised service

Identify and categorise known customers when they enter physical retail site to ensure prioritised service (e.g. alerting relationship management team to premier customers). This has to be carefully (and legally) managed to ensure customer sensitivities around product deployment,.

Function

Marketing

Channel Marketing

Benefits

Revenue - Customer experience,Revenue - Customer engagement

Case Studies

OCBC Bank~OCBC Bank improves customer service by using facial recognition to automatically identify premier customers and their banking preferences

Potential Vendors

NEC Corporation

Industry

Financial Services

Banking

Data Sets

Images,Video

AI Technologies

ML Task - Prediction - Annotation,ML Task - Prediction - Binary Classification,Machine Learning (ML),Product Type - Vision - Face Identification,Model Architecture - Convolutional Neural Network (CNN)

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