AI Use Case
Identify and categorise known customers when they enter physical retail site to ensure prioritised service
Identify and categorise known customers when they enter physical retail site to ensure prioritised service (e.g. alerting relationship management team to premier customers). This has to be carefully (and legally) managed to ensure customer sensitivities around product deployment,.
Revenue - Customer experience,Revenue - Customer engagement
OCBC Bank~OCBC Bank improves customer service by using facial recognition to automatically identify premier customers and their banking preferences
ML Task - Prediction - Annotation,ML Task - Prediction - Binary Classification,Machine Learning (ML),Product Type - Vision - Face Identification,Model Architecture - Convolutional Neural Network (CNN)