AI Use Case

Identify social media users through cross platform facial recognition to deploy phishing or marketing

A key part of hacking or similar scams such as phishing is building a larger database of potential targets and a better understanding of their profiles. One AI technique to support this is to use facial recognition across platforms to identify multiple accounts. Depending on regulatory data rights similar techniques can be used for more conventional marketing.

Function

Information Technology

Security

Benefits

Data - Data mapping / labelling,Revenue - Customer engagement

Case Studies

Trustwave~Trustwave launches tool to automate social media profile matching using facial recognition

Industry

Public And Social Sector

Security

Data Sets

Images

AI Technologies

Machine Learning (ML),Product Type - Vision - Face Identification

Potential Vendors

Trustwave