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AI Use Case
Identify social media users through cross platform facial recognition to deploy phishing or marketing
A key part of hacking or similar scams such as phishing is building a larger database of potential targets and a better understanding of their profiles. One AI technique to support this is to use facial recognition across platforms to identify multiple accounts. Depending on regulatory data rights similar techniques can be used for more conventional marketing.
Function
Information Technology
Security
Benefits
Data - Data mapping / labelling,Revenue - Customer engagement
Case Studies
Trustwave~Trustwave launches tool to automate social media profile matching using facial recognition
Potential Vendors
Trustwave
Industry
Public And Social Sector
Security
Data Sets
Images
AI Technologies
Machine Learning (ML),Product Type - Vision - Face Identification
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