AI Use Case
Optimise pricing for services or products based on customer-specific data
Optimise pricing for services or product offerings based on customer-specific data. This may include previous purchase decisions or wider data accessed from 3rd parties.
Function
Benefits
Revenue - Pricing optimisation,Revenue - Better targeting
Case Studies
Caesars Entertainment~Caesars Entertainment improves promotional targeting having increased customer individual spend tracking from 58 to 85 percent with loyalty programs and machine learning,Caesars Entertainment~Caesars Entertainment offers customers on the casino floor real-time incentives to bet more by identifying their behaviour and emotions through machine vision ,"Caesars Entertainment~Caesar Entertainment drives revenue by optimising floor layouts, pricing and even restaurant menus to better match customer segments"
Potential Vendors
Industry
Consumer Goods And Services
Media And Publishing
Data Sets
Structured / Semi-structured
AI Technologies
Machine Learning (ML),Traditional AI,ML Task - Grouping - Clustering,ML Task - Prediction - Regression