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AI Use Case

Optimise pricing for services or products based on customer-specific data

Optimise pricing for services or product offerings based on customer-specific data. This may include previous purchase decisions or wider data accessed from 3rd parties.

Function

Benefits

Revenue - Pricing optimisation,Revenue - Better targeting

Case Studies

Caesars Entertainment~Caesars Entertainment improves promotional targeting having increased customer individual spend tracking from 58 to 85 percent with loyalty programs and machine learning,Caesars Entertainment~Caesars Entertainment offers customers on the casino floor real-time incentives to bet more by identifying their behaviour and emotions through machine vision ,"Caesars Entertainment~Caesar Entertainment drives revenue by optimising floor layouts, pricing and even restaurant menus to better match customer segments"

Potential Vendors

Industry

Consumer Goods And Services

Media And Publishing

Data Sets

Structured / Semi-structured

AI Technologies

Machine Learning (ML),Traditional AI,ML Task - Grouping - Clustering,ML Task - Prediction - Regression

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