AI Case Study
Cargill offers facial recognition technology for farmers in collaboration with Cainthus
Cargill has collaborated with Cainthus to offer farmers the technology to monitor their livestock. through predictive imaging, Cainthus can monitor health and wellbeing of animals as it identifies them individually and reveals patterns about their behaviour. Farmers can greatly benefit by being well inform about the state of their livestock in order to take well-informed decision and optimise their production and revenue.
"Cargill and Cainthus, a Dublin-based machine vision company, are reshaping how animal producers make decisions for their livestock through a strategic partnership that will bring facial recognition technology to dairy farms across the world. The deal includes a minority equity investment from Cargill. Terms were not disclosed.
Cainthus uses breakthrough predictive imaging to monitor the health and wellbeing of livestock. Their proprietary software uses images to identify individual animals based on hide patterns and facial recognition, and tracks key data such as food and water intake, heat detection and behavior patterns. The software then delivers analytics that drive on-farm decisions that can impact milk production, reproduction management and overall animal health.
“We are enthused about what this partnership will mean for farmers across the world,” said David Hunt, president and co-founder, Cainthus. “Cargill is a natural partner for us, given their focus on bringing a world-class digital capability to the market and their understanding of how technology will truly help farmers succeed. We think this partnership will be a game changer for farmers because it will allow them to efficiently scale their business.”
Cainthus’ imaging technology can identify individual cows by their features in several seconds to memorize a cow’s unique identity, recording individual pattern and movements. That information is used as part of an artificial intelligence-driven mathematical algorithm that conveys imagery into feed and water intake analysis, behavioral tracking and health alerts that can be sent directly to the farmer. Data gleaned from those images is used to anticipate issues and adjust feeding regimens. What used to be a manual process that took days or weeks now takes place in near real-time.
“Our shared vision is to disrupt and transform how we bring insights and analytics to dairy producers worldwide,” said SriRaj Kantamneni, managing director for Cargill’s digital insights business. “Our customers’ ability to make proactive and predictive decisions to improve their farm’s efficiency, enhance animal health and wellbeing, reduce animal loss, and ultimately increase farm profitability are significantly enhanced with this technology.”
Cargill and Cainthus intend to first focus on the global dairy segment, but will expand to other species, including swine, poultry and aqua over the next several months.
Cargill is committed to investing in technology and cultivating talent to deliver innovation in the data and analytics space. Over the last year, Cargill has announced several technology investments across the livestock, poultry and aquaculture value chains, including Dairy Enteligen™ and iQuatic™ for aquaculture. The company’s focus is on delivering technology that enables our customers more to make precise farming decisions and improve the efficiency and overall productivity of their operations."
Proof of concept; results not yet available