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Best Practice AI Use Cases

Transcribe audio to text in real-time

While intended to assist the hearing impaired, this may have additioanl widespread applications. The technology must work in real-time and may be used on portable devices, which adds the challenge of limited available compute power.

Function

Information Technology

Development

Industry

technology~software_and_it_services,technology~internet_services_consumer

Software And It Services

Enable image analysis or GCMS analysis in a high throughput manner

Image analysis or GCMS analysis in a high throughput manner. Applications of GCMS include drug detection, fire investigation, environmental analysis, explosives investigation, and identification of unknown samples.

Function

R And D

Core Research And Development

Industry

healthcare~healthcare_providers_and_services

Healthcare Providers And Services

Automate content generation for video and image based marketing materials

Automatically generate content for marketing materials

Function

Marketing

Campaign Management

Industry

Automate with robo-advisor portfolio composition and rebalancing decisions and trade execution in real-time

Robo-advisor automates investment and portfolio rebalancing and transactions based on defined client needs, responding to real-time market data

Function

Industry

financial_services~investment_banking_and_investment_services

Investment Banking And Investment Services

Automate personal finance management such as sending loan payments automatically

Automate personal finance management (e.g. loan repayments by personal agents). This might be a consumer-downloadable app that syncs with their banking products to support achievement of personal financial goals. This might include automating savings for consumer by forecasting wallet availability based on customer spending habits and preferences. A typical use case deployment is a "rounding up" function on a digital payment - so a $3.63 payment triggers a round up to $4.00, automatically depositing 37 cents in a specified savings account.

Function

Industry

financial_services~banking

Banking

Optimise blend and process timing for raw material inputs to refining and similar processes

Optimise blend mixture and process timing of raw materials being used in refining and similar processes. Sustained small marginal improvements can have a significant cost impact - especially where human involvement can be costly or potentially hazardous.

Function

Industry

basic_materials~mining_and_metals,energy~oil_and_gas

Mining And Metals

Create tailored emails

Emails that are tailored to individual behaviour

Function

Marketing

Digital Marketing

Industry

Score and compile aggregate analyst sentiment report based on the balance of positive to negative words

Compile aggregate analyst report sentiment score based on the balance of positive to negative words in written reports

Function

Industry

financial_services~investment_banking_and_investment_services

Investment Banking And Investment Services

Identify next best offer in customer journey to drive desired behaviour

Predict and promote the next appropriate offer for a customer to maximise chance of driving desired behaviour (e.g. sales, click-through, retention offer acceptance etc).

Function

Marketing

Merchandising

Industry

consumer_goods_and_services~retail_general

Retail General

Predict target drug resistance

Analyse candidate patient data to measure probability of individual resistance to deployed drugs, typically projected over time and across a broader population.

Function

R And D

Core Research And Development

Industry

healthcare~pharmaceuticals_and_biotech

Pharmaceuticals And Biotech

Assist developers by helping them to identify code errors in real-time

Assist developers by using AI to help them accelerate code development by automatically spotting errors

Function

Information Technology

Development

Industry

technology~software_and_it_services

Software And It Services

Censor user generated content on social media and other platforms

Censor user generated content on social media and other platforms. or This may be used to reduce hate speech or incitements to violence similar negative issues - but can also be used for political censorship. The line between the two can become a matter of debate.

Function

Industry

public_and_social_sector~security

Security

Monitor and analyse interactions with customers to create insights to improve product offering

Monitor and analyse interactions with customers (potentially across all channels ranging from market research to social media to direct contact) to create insights to improve product offering. The aim is to ensure that there is a positive feedback loop in to product development.

Function

R And D

Product Development

Industry

Optimise medical product launch strategy based on past launch or market data

Optimise medical product (devices, robots, drugs etc) launch strategy based on past launches and relevant data

Function

Industry

healthcare~pharmaceuticals_and_biotech

Pharmaceuticals And Biotech

Predict likelihood of recividism or criminal activity on an individual basis

Prediction modelling typically used to support key decision-making steps in the judicial system - e.g. sentencing and early release. Historically rules and expert based systems there remains perceived risk of bias (e.g. on ethnic grounds) and lack of transparency and accountability.

Function

Industry

public_and_social_sector~security

Security

Diagnose disease based on physical behaviour

Measuring key physical indicators - for example motion and gate - to diagnose potential medical complications

Function

Industry

healthcare~healthcare_providers_and_services

Healthcare Providers And Services

Predict optimal next actions for sales reps

Sales reps actions and leads will be analysed according to sales process and potential customer response to suggest the next best action

Function

Sales

Sales Management

Industry

Manage street cleaning using on-demand approach

Sending out street cleaning teams in response to grafitti or rubbish that has been identified using street and mobile cameras rather than simply deploying in regular sweeps. This ensures that teams respond more swiftly to emerging problems. A similar approach can be applied to tending street vegetation, especially trees.

Function

Industry

public_and_social_sector~public_services

Public Services

Monitor patient outcomes

Continual research and observation of the drug's effects on patients after the drug becomes generally available

Function

R And D

Core Research And Development

Industry

healthcare~pharmaceuticals_and_biotech

Pharmaceuticals And Biotech

Monitor application performance for resource management and measure KPIs and to identify issues before they become widepsread

Monitor application KPIs and performance for resource management to identify issues before they become widespread or too costly

Function

Information Technology

Development

Industry

technology~internet_services_consumer,technology~software_and_it_services

Internet Services Consumer

Identify alternative roles for candidates during or after recruitment process

HIgh quality candidates may not be chosen for the roles that they applied for initially. CVs that are kept "on file" can be triaged for different roles.

Function

Human Resources

Recruitment

Industry

Automate image labelling of components to support complicated infrastructure management

In environments of high complexity and potential risk being able to label components automatically can help with mutliple operational tasks.

Function

Operations

General Operations

Industry

utilities~electricity

Electricity

Improving construction process quality by detecting error

Construction work is very reliant on the quality of both staff and site management, roles which may be harder to deliver in hard to access or inhospitable locations. Machine vision can be used to ensure that quality standards are being met and errors minimised and to ensure a rapid feedback loop to avoid potential cost (and engineering safety) issues.

Function

Operations

General Operations

Industry

industrials~construction_and_engineering,consumer_goods_and_services~homebuilding_and_construction

Construction And Engineering

Evaluate customer credit risk by capturing consumer behaviour during online application process

Evaluate customer credit risk using application and other relevant data to improve accuracy and reduce unconscious bias in real-time underwriting decisions. Signals may vary - for example signs of hesitation whilst form filling may indicate a higher propensity for fraud.

Function

Sales

Sales Operations

Industry

financial_services~banking,financial_services~insurance

Banking

Predict risk of churn for individual B2B clients and recommend targeted intervention strategy

Predict risk of churn for individual customers or clients and recommend intervention strategy - this may be involuntary (ie due to bankruptcy) or voluntary (ie switching accounts) churn

Function

Customer Service

Account Management

Industry

Identify risk of surface visible disease via camera phone

Monitoring of body (eg iris photos or skin conditions) to predict potential for issues of medical concern. May be time relapse dependent (eg size of mole over several days) or point-in-time diagnosis (e..g iris photos). Can be deployed as an app in some circumstances.

Function

Industry

healthcare~healthcare_providers_and_services

Healthcare Providers And Services

Triage patient cases during hospital admission

Provide support for medical teams to triage incoming patients relative to their medical symptoms and history and personal situation. Data used may include audio, video, comparable, historic and real-time data.

Function

Industry

healthcare~healthcare_providers_and_services

Healthcare Providers And Services

Integrate security systems at public entertainment venues such as sports stadiums

Managing event security has the benefit of operating inside a closed environment where huge volumes of data can be generated by multiple video, sensor and other data feeds. Integrating this and ensuring fast and reliable data visualisation and risk monitoring is a sophisticated AI use case.

Function

Industry

consumer_goods_and_services~entertainment_and_sports,public_and_social_sector~security

Entertainment And Sports

Deploy robots to replace human staff

Robotics can automate many route activities that typically require human actions. This is inevitably a very broad use case and the requirements will vary - from reducing potential physical risk to humans, to maximise process uptime or simply to reduce variable costs. These will drive different configurations of project.

Function

Operations

General Operations

Industry

Evaluate where brand is appearing to check for inappropriate usage and placement

Determine where brand is being used appropriately and inappropriately.

Function

Marketing

Campaign Management

Industry

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