AI Use Case
Enhance life insurance by predicting lifestyle risks based on habits identified from social media
Use social media footprint to build predictive models for assessing individuals behaviour in the real world - specifically lifestyle behaviour and therefore insurance risk. This raises potential data protection concerns in markets like Europe.
Risk reduction - Evaluate counter-party risk (eg credit scores),Revenue - Pricing optimisation
Traditional AI,Machine Learning (ML),ML Task - Prediction - Regression,ML Task - Prediction - Data Translation/Transformation,ML Task - Prediction - Annotation,ML Task - Prediction - Binary Classification,ML Task - Prediction - Multi-class Classification