AI Use Case
Personalise sales pitch, content and proposition based on customer analytics
Personalisation of sales content and analysis of its effectiveness to allow continuous improvement.
Revenue - Higher response rates
"Delta Faucet~Delta Faucet increases page views per person by 49% by delivering one-to-one marketing experience to 500,000 customers using AI generated or curated content",Bodybuilding.com~Bodybuilding.com improves app engagement through personalized narratives about user’s weekly workouts using NLG and machine learning.
Structured / Semi-structured