AI Use Case

Predict viewership for new content to support editorial investment decisions

Predict viewership for new content to optimise editorial investment decisions. The focus may be on single items of content or wider strategic approaches to content generation.

Function

Benefits

Revenue - Customer engagement,Revenue - Product optimisation,Cost - Optimise resource allocation

Case Studies

Pandora~Pandora plans to predict artist success rates and identify effective marketing strategies using machine learning

Potential Vendors

Industry

Consumer Goods And Services

Media And Publishing

Data Sets

Structured / Semi-structured,Video

AI Technologies

Machine Learning (ML),ML Task - Action Selection - Reinforcement Learning ,Traditional AI,ML Task - Prediction - Regression