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AI Case Study

The Rose Bowl stadium featured a facial recognition technology to track Taylor Swift's stalkers during her concert

Taylor Swift's May 18th Rose Bowl concert included a kiosk showing rehearsal clips. But he display also featured a facial-recognition camera tasked to take photos of the crowd and send them to a command centre in Nashville so that they can be cross-referenced with a database of the artist's known stalkers. There is no information on the footage, if it was kept, if any stalkers were actually identified and if so how they were treated.


Consumer Goods And Services

Entertainment And Sports

Project Overview

"Security for Taylor Swift at California’s Rose Bowl in May 2018 included a facial recognition system monitored from almost 2,000 miles away.

A kiosk set up to show highlights of the singer’s rehearsals secretly recorded the faces of onlookers, which were sent to a “command post” in Nashville, Tennessee that attempted to match those images to hundreds of images of known Taylor Swift stalkers, according to Rolling Stone.

“Everybody who went by would stop and stare at it, and the software would start working,” Mike Downing, chief security officer at live entertainment security company Oak View Group, who personally attended the event, said. Oak View Group did not immediately respond to a request for comment."

Reported Results

"It’s unknown whether the footage was kept, or if it even identified any real stalkers—and if it did, what happened after they were identified."






"Concert venues are typically private locations, meaning even after security checkpoints, its owners can subject concert-goers to any kind of surveillance they want, including facial recognition."



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