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AI Use Case

Predict cannibalisation risk to support overall market proposition

Predict cannibalisation risk to support overall market proposition - thus ensuring that product management is better positioned to optimise yield and revenue capture.

Function

Marketing

Merchandising

Benefits

Cost - Optimise resource allocation,Risk reduction - Predictive diagnosis

Case Studies

Potential Vendors

Industry

Consumer Goods And Services

Retail General

Data Sets

Structured / Semi-structured

AI Technologies

Machine Learning (ML),ML Task - Prediction - Regression

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