AI Use Case
Predict individual demographics using facial recognition
Using cameras in, for example, retail sites to categorise potential customer's demographic data - typically sex and age. This potentially raises customer response, ethical and legal issues, unless carefully managed.
Data - Data mapping / labelling,Revenue - Better targeting
Cadillac Fairview~Cadillac Fairview suspends usage of facial recognition software to predict demographic information of customers in shopping centres
ML Task - Prediction - Annotation,ML Task - Prediction - Multi-class Classification,ML Task - Prediction - Binary Classification,ML Task - Prediction - Regression,Product Type - Vision - Face Identification,Product Type - Vision - Face Detection,Machine Learning (ML)