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Consumer Goods And Services

AI Case Studies

Stratagem

Entertainment And Sports

Stratagem achieves steady returns using deep neural networks to identify betting opportunities on sports fixtures

Sales

TicketMaster

Entertainment And Sports

TicketMaster uses conversational voice and text chatbots to improve event searching and ticket sales experience

Sales

Trek Bicycle

Entertainment And Sports

Trek Bicycle reduces error rates in its website and bike sharing app services from 8-14% to <1% using machine learning to monitor anomalies in real-time

Sales

2020 Tokyo Olympics

Entertainment And Sports

The 2020 Tokyo Olympic and Paralympic Games will implement facial recognition to allow access to venues for athletes, media and other personnel

Risk

Rose Bowl Stadium

Entertainment And Sports

The Rose Bowl stadium featured a facial recognition technology to track Taylor Swift's stalkers during her concert

Risk

Dadabots

Entertainment And Sports

Dadabots creates lo-fi black metal album using deep neural networks

R And D

Made by AI

Entertainment And Sports

Made by AI generated christmas songs using a neural network

R And D

Magenta

Entertainment And Sports

Magenta creates an app which predicts next steps and finishes sketches started by human users

R And D

Obvious

Entertainment And Sports

Obvious' artists create the first GAN-generated artwork to be auctioned and sold for $432,500

R And D

Ross Goodwin

Entertainment And Sports

Ross Goodwin trained a system to generate literary travel fiction using neural networks

R And D

Rutgers University

Entertainment And Sports

Rutgers researchers' AICAN system created art that sold for $16,000 at auction using a generative adversarial network

R And D

Sony Computer Science Laboratories

Entertainment And Sports

Sony CSL leads music collaborative Skygge to compose a music album with artificial intelligence

R And D

BBC

Entertainment And Sports

The BBC 4.1 AI TV broadcasts archived clips selected by a neural network

R And D

Breeders' Cup

Entertainment And Sports

The Breeders' Cup enhances customer experience with an AI-powered horse detection feature and live VR broadcasting

R And D

Deep Stack

Entertainment And Sports

Deep Stack's poker AI delivered statistically significant wins in Texas Hold 'Em poker games through deep learning.

Operations

International Gymnastics Federation

Entertainment And Sports

The International Gymnastics Federation plans to implement AI technology to assist judges with scoring at the Tokyo 2020 Olympic Games

Operations

XiaoIce

Entertainment And Sports

The XiaoIce chatbot automatically generates poems based on images using neural networks

Operations

20th Century Fox

Entertainment And Sports

20th Century Fox and IBM Research reduce movie marketing production time by using machine learning to select scenes for a movie trailer

Marketing

Bodybuilding.com

Entertainment And Sports

Bodybuilding.com improves app engagement through personalized narratives about user’s weekly workouts using NLG and machine learning.

Marketing

Caesars Entertainment

Entertainment And Sports

Caesar Entertainment drives revenue by optimising floor layouts, pricing and even restaurant menus to better match customer segments

Marketing

Caesars Entertainment

Entertainment And Sports

Caesars Entertainment improves email open rates by 12% and click-throughs by 24% by personalising content using deep learning

Marketing

Caesars Entertainment

Entertainment And Sports

Caesars Entertainment improves promotional targeting having increased customer individual spend tracking from 58 to 85 percent with loyalty programs and machine learning

Marketing

Caesars Entertainment

Entertainment And Sports

Caesars Entertainment offers customers on the casino floor real-time incentives to bet more by identifying their behaviour and emotions through machine vision

Marketing

Walt Disney Company

Entertainment And Sports

Disney researchers identify, track and predict movie audience enjoyment using facial recognition

Marketing

First Book

Entertainment And Sports

First Book increases repeat sales by 331% and revenue by 35% by targeting customers who are more likely to do repeat business using machine learning

Marketing

Google YouTube

Entertainment And Sports

Google YouTube drives 60% of video clicks through its machine learning recommendation system for users

Marketing

Investing Channel

Entertainment And Sports

Investing Channel increased campaign content engagement 4x by optimising target audiences with real-time data using Nielsen AI

Marketing

NBCUniversal

Entertainment And Sports

NBCUniversal pilots machine learning to analyse ad placement during its shows with a 64% jump in message memorability

Marketing

Netflix

Entertainment And Sports

Netflix improves core metrics by customising the product images displayed to users with machine learning

Marketing

Netflix

Entertainment And Sports

Netflix optimises image selection for video merchandising using computer vision to segment video into frames with key elements

Marketing

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